Matt Shearer

Data Moments enhances videos with structured data that creates new brand activation, new brand engagement, and new shoppable moments opportunities.

Data Moments - The video moment product that activates your video

Since our inception in 2014 we have been working on innovation around video
metadata technology, and Data Moments
[https://datalanguage.com/products/datamoments] is the productized upshot of all
this work. Data Moments [https://datalanguage.com/products/datamoments] 
massively boosts video reach, engagement, and monetisation opportunities.

Data Moments [https://datalanguage.com/products/datamoments] enhances video with
machine-friendly structured metadata that enables all players in the video value
chain to create new brand experiences, and to harness this new core business
data.

Data Moments on Jamie Oliver Video: HowTo Moments and Shoppable Moments
We have been working with Jamie Oliver to make the moments in his video more
"Cook along"-able, and to add products to key video moments to create "Shoppable
moments".

Screen grab showing how Data Moments
[https://datalanguage.com/products/datamoments] promotes a "shoppable moment"
when consumer intent is at its height. These Jamie Oliver Shoppable Moments
created CTR of 5.4% and ecommerce conversion of 9.6%Data Moments
[https://datalanguage.com/products/datamoments] on the Rugby World Cup: Sport
Event Moments
We worked with the Japanese broadcaster J SPORTS to enhance their Rugby World
Cup video [https://video.jsports.co.jp/] with activated video moments, promoting
their e-commerce products, their SVOD service, and highlighting each important
sporting event.

Rugby World Cup moments with new SEO and Social optimisation from Data Moments
[https://datalanguage.com/products/datamoments]. Each sporting event was
labelled with optimised metadata.

News, features and updates about our video moment product Data Moments. Find out how this innovative product harnesses structured data in video. Brought to you from the team that was foundational in the earliest large scale linked data projects in the UK.

Read news, features and updates about our video moment product Data Moments. Find out how this innovative product harnesses structured data in video.

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