Luminery: Video Moment Technology

Luminery: Video Moment Technology

Video moment innovation used by Jamie Oliver and Rugby World Cup

Since 2017 we have been developing Luminery - A video moment SaaS platform that massively boosts video reach, engagement, and monetisation opportunities.

Luminery enhances video with machine-friendly structured metadata that enables all players in the video value chain to create new brand experiences, and to harness this new core business data.

Luminery on Jamie Oliver

We have been working with Jamie Oliver to make the moments in his video more "Cook along"-able, and to add products to key video moments when they are actually relevant to the viewer.

Luminery promotes products when consumers actually want them. This is Optimised Contextual Commerce
Screen grab showing how Luminery promotes Jamie Oliver products when consumer intent is at its height.

Luminery on the Rugby World Cup

We worked with the Japanese broadcaster J SPORTS to enhance their Rugby World Cup video with activated video moments, promoting their e-commerce products, their SVOD service, and highlighting each important sporting event.

Rugby World Cup moments with new SEO and Social optimisation from Luminery. Each sporting event was labelled with optimised metadata.
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